Kim Kardashian and Floyd Mayweather Sued Over Alleged Crypto Scam 
Mark Wahlberg Leads Investment In Flecha Azul tequila brand 
Snoop Dogg Launching Hot Dog Business With ‘Snoop Doggs’ Brand 
Jay Z & Will Smith Invest In Start Up That Helps Low-Income Americans Become Homeowners 
Kanye West Announces ‘Yeezy Gap Engineered By Balenciaga’ Collaboration 
Jessica Alba Battled Skeptics To Build Her Business Empire
Jessica Alba built her wildly successful Honest Company from the ground up — but not everyone had confidence that the...
Jennifer Aniston Launching A Skincare Brand LolaVie
Jennifer Aniston is to launch her own beauty brand, LolaVie, on Wednesday. But can the star of Friends and The...
Rapper Lil Yachty and Terrell Owens Invest In Sports Nutrition Brand PlantFuel
Rapper Lil Yachty has partnered up with former football player Terrell Owens to invest in an emerging sports nutrition brand...
Emerging Soda Brand Poppi Raises $13.5M Funding From Stars Including Ellie Goulding and Halsey
Poppi, an emerging prebiotic soda brand, has closed a $13.5m funding round led by CAVU Ventures and further backed by...
Michael Jordan Invests In Coaching App V1
V1 Sports, a maker of golf and baseball coaching apps, has secured investment from Black Cat Ventures, a golf technology...
JAY-Z Invests In Plant-Based Cheese Brand Misha’s
Music legend and business mogul Jay-Z just helped vegan cheese brand Misha’s Kind Foods raise a $3 million seed investment...
Chris Paul Invests in Media Software App Greenfly
NBA star Chris Paul has invested in media management software Greenfly and joined the company as a strategic partner. Paul...
Simone Biles Is The World’s Most Popular Athlete On Social Media For 2021
Gymnastics icon Simone Biles has been named as the world’s most marketable athlete for 2021. The 19-time world champion and...
Rapper Nas Joins Cigar Brand Escobar
The New York hip-hop legend is becoming a co-owner of Escobar Cigars, an upstart label. As part of the arrangement,...
Running Shoe Brand On, Backed by Roger Federer, Files for IPO
Running Brand On, Backed by Roger Federer, Files for IPO. The Swiss footwear brand, which is backed by tennis champion...