Difficult Times For Adidas And It’s Celebrity Partnership Strategy
Adidas is continuing to pin its hopes on celebrity partnerships — even as some of its recent most high-profile collaborations...
Beyonce
Beyoncé’s Ivy Park Is Reportedly Losing Adidas a Ton of Money
It seems last year wasn’t the most successful year financially for Ivy Park. In 2022, sales for the fashion line...
20 Celebs That Invested In Plant-Based Food Businesses
Celebrities keep the public "in the know." With their hit singles, movies, and the gossip they create, America's superstars inform the...
Beyonce Backs Beverage Company Lemon In $31m Funding Round
Lemonade singer Beyonce invested in a citrus-based beverage last week. The award-winning artist and entrepreneur headlined a recent $31 million...
Beyoncé and Rihanna Among Parisian Brand Destree’s A-List Investors
The up-and-coming fashion brand Destree announced last week that it exceeded expectations in its Series A funding round, attracting a...
Jay-Z, MLB’s Adrian Gonzalez Invest in Home Fitness Startup LIT Method
Jay-Z has invested in at-home fitness company LIT Method through his venture capital firm, Marcy Venture Partners. The investment was...
